Podcast: esports, the metaverse and more – a conversation with Andrew Cooke, General Counsel at Fnatic (Part 1)


Andrew Cooke is the General Counsel at Fnatic, the leading team in esports and a pioneer in the pro gaming space. He is joined by Will Deller, a senior associate in Bird & Bird’s Commercial Sport group, to discuss all things esports.

Listen to Part 1 here, for Andrew’s insight on the pandemic’s effect on esports viewership; how esports teams need to get creative with their sponsors; NFTs and the metaverse; safeguarding in esports; and building an in-house legal team.

Part 2 will be released next week.

Will is an associate in our Media, Entertainment and Sports Group, based in London. Will's sports practice is focused on commercial/contractual matters, though he also has experience in advising on league structuring, rule drafting/interpretation and other regulatory issues. On the commercial side, he routinely advises on sponsorship and media rights, but in addition he advises clients on a range of other areas of law, including gambling regulation, advertising and consumer law. In his time at Bird & Bird, Will has gained experience in working across a number of different sports, and in recent years he has developed a particular focus on esports, where he has advised industry stakeholders on setting up new esports leagues, sponsorship, player contracts and a variety of other issues.

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