MediaWrites @ SXSW 2018

We head back to Austin, US, to report on this year's South by Southwest conference and what's new in the world of music, media and interactive tech.


In the video below, Phil Sherrell discusses some of the highlights from SXSW 2018, the conference’s emphasis on blockchain and how esports is finally entering the mainstream. In particular, he speaks to Jerker Edström of our Stockholm office and Susan Butler of Music Confidential about the debate surrounding copyright royalty attribution and how it’s shaking up the music industry.


Phil heads Bird & Bird's market-leading international Media, Entertainment and Sport group. His personal practice has a particular focus on contentious and pre-contentious matters in the music, publishing, advertising and digital content industries. He advises on all aspects of IP protection and enforcement, including acting on a number of Copyright Tribunal references in the UK in relation to the collective licensing of newspaper and music content, as well as some of the seminal disputes in relation to copyright infringement and online defamation and privacy issues. Phil sits on the Copyright and Technology Working Group of the British Copyright Council and regularly appears in the media commenting on media law and regulation.

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